Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
New for Women
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Emerald Pullover Sweater
- Regular price
- $ 62.00
- Regular price
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- Sale price
- $ 62.00
- Unit price
- / per
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Pink Multi Cable Sweater
- Regular price
- $ 62.00
- Regular price
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- Sale price
- $ 62.00
- Unit price
- / per
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Bow Fancy Top: Toffee
- Regular price
- $ 54.00
- Regular price
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- Sale price
- $ 54.00
- Unit price
- / per
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Bow Fancy Top: Red
- Regular price
- $ 54.00
- Regular price
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- Sale price
- $ 54.00
- Unit price
- / per
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Bow Fancy Top: Pink
- Regular price
- $ 54.00
- Regular price
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- Sale price
- $ 54.00
- Unit price
- / per
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Bow Fancy Top: Black
- Regular price
- $ 54.00
- Regular price
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- Sale price
- $ 54.00
- Unit price
- / per
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Chiffon Rose Tiered Maxi
- Regular price
- $ 78.00
- Regular price
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- Sale price
- $ 78.00
- Unit price
- / per
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Step Into Christmas Dress
- Regular price
- $ 60.00
- Regular price
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- Sale price
- $ 60.00
- Unit price
- / per
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Bow Patch Sweater
- Regular price
- $ 50.00
- Regular price
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- Sale price
- $ 50.00
- Unit price
- / per
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Gibson Fleece Top
- Regular price
- $ 89.00
- Regular price
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- Sale price
- $ 89.00
- Unit price
- / per
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Modern Pop Tier Maxi Skirt
- Regular price
- $ 136.50
- Regular price
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- Sale price
- $ 136.50
- Unit price
- / per
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Jayda Denim Novelty Jacket
- Regular price
- $ 173.50
- Regular price
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- Sale price
- $ 173.50
- Unit price
- / per
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Hallie Jumpsuit
- Regular price
- $ 136.50
- Regular price
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- Sale price
- $ 136.50
- Unit price
- / per
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McKenna Lace Trim Dress
- Regular price
- $ 161.50
- Regular price
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- Sale price
- $ 161.50
- Unit price
- / per
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Kris Sequin Dress
- Regular price
- $ 139.50
- Regular price
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- Sale price
- $ 139.50
- Unit price
- / per
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Eloise Wrap Mini Skirt
- Regular price
- $ 42.00
- Regular price
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- Sale price
- $ 42.00
- Unit price
- / per
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Holiday Sock Gift Set
- Regular price
- $ 30.00
- Regular price
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- Sale price
- $ 30.00
- Unit price
- / per
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SoClo Logo Sweatshirt - Seafoam
- Regular price
- $ 55.00
- Regular price
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- Sale price
- $ 55.00
- Unit price
- / per
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SoClo Logo Sweatshirt - Pink
- Regular price
- $ 55.00
- Regular price
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- Sale price
- $ 55.00
- Unit price
- / per
New for Men
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Onward Reserve Brock Bowers S/S T-Shirt
- Regular price
- $ 48.00
- Regular price
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- Sale price
- $ 48.00
- Unit price
- / per
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Onward Reserve Waffle House Vintage Store S/S T-Shirt - Washed Red
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Onward Reserve Patrick Lewis UGA S/S T-Shirt - Washed Red
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Men’s Burlebo Performance Hoodie - Classic Deer Camo
- Regular price
- $ 59.00
- Regular price
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- Sale price
- $ 59.00
- Unit price
- / per
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Genteal Fall ‘24 Clubhouse Performance Polo
- Regular price
- $ 99.00
- Regular price
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- Sale price
- $ 99.00
- Unit price
- / per
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Onward Reserve Postcard Tee - Washed Blue
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Onward Reserve Cologne
- Regular price
- $ 75.00
- Regular price
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- Sale price
- $ 75.00
- Unit price
- / per
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Onward Reserve Lewis UGA #1 S/S Tee
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Onward Reserve Braswell Vest
- Regular price
- $ 155.00
- Regular price
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- Sale price
- $ 155.00
- Unit price
- / per
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Onward Reserve Braswell Jacket
- Regular price
- $ 185.00
- Regular price
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- Sale price
- $ 185.00
- Unit price
- / per
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Genteal Fall ‘24 Multistripe Heather Performance Polo
- Regular price
- $ 99.00
- Regular price
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- Sale price
- $ 99.00
- Unit price
- / per
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SoClo Glory Glory S/S T-Shirt - Black Pepper
- Regular price
- $ 40.00
- Regular price
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- Sale price
- $ 40.00
- Unit price
- / per
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Men’s Burlebo Performance Hoodie - White Camo
- Regular price
- $ 59.00
- Regular price
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- Sale price
- $ 59.00
- Unit price
- / per
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Onward Reserve Hairy Dawg by Sedrick Pran Granger S/S T-Shirt
- Regular price
- $ 48.00
- Regular price
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- Sale price
- $ 48.00
- Unit price
- / per
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Onward Reserve Lewis Stanford Stadium S/S Tee
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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SoClo Glory Glory S/S T-Shirt - Grey
- Regular price
- $ 40.00
- Regular price
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- Sale price
- $ 40.00
- Unit price
- / per
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Onward Reserve UGA Standing Bulldog Printed Polo - White
- Regular price
- $ 115.95
- Regular price
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- Sale price
- $ 115.95
- Unit price
- / per
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Onward Reserve Luxury Bar Soap - Bourbon Vanilla
- Regular price
- $ 20.00
- Regular price
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- Sale price
- $ 20.00
- Unit price
- / per
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Genteal Fall ‘24 Rhodes Sport Shirt
- Regular price
- $ 115.00
- Regular price
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- Sale price
- $ 115.00
- Unit price
- / per
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Onward Reserve UGA Dawgs Vintage Script Hairline Stripe Performance Polo
- Regular price
- $ 115.95
- Regular price
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- Sale price
- $ 115.95
- Unit price
- / per
Hey friends! We are Bryan and Karissa Willis, owners of Southern Clothiers in Valdosta, GA where we have proudly served our community since 2013.
It all started in a boutique. Bryan and I met at a boutique where I was working through a mutual friend. At the time, he was working for a big box retail company and I was in my last year towards obtaining a degree in biology...