Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
Welcome to the SoClo Fam!We are so happy you are here!
FREE SHIPPING on orders over $100!
New for Women
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Love Bug Corduroy Dress
- Regular price
- $ 78.00
- Regular price
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- Sale price
- $ 78.00
- Unit price
- / per
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Danya Tank - Guava Fresca
- Regular price
- $ 39.00
- Regular price
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- Sale price
- $ 39.00
- Unit price
- / per
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Zoey Judy Blue Retro Wide Leg Jean
- Regular price
- $ 80.00
- Regular price
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- Sale price
- $ 80.00
- Unit price
- / per
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Eliza Judy Blue Skinny Raw Hem Jeans
- Regular price
- $ 80.00
- Regular price
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- Sale price
- $ 80.00
- Unit price
- / per
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Judy Blue Cream Wide Leg Crop Jeans
- Regular price
- $ 75.00
- Regular price
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- Sale price
- $ 75.00
- Unit price
- / per
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Stampede Denim Romper
- Regular price
- $ 75.00
- Regular price
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- Sale price
- $ 75.00
- Unit price
- / per
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Monroe Mini Dress
- Regular price
- $ 58.00
- Regular price
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- Sale price
- $ 58.00
- Unit price
- / per
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Evie Cardigan
- Regular price
- $ 64.00
- Regular price
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- Sale price
- $ 64.00
- Unit price
- / per
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Briar Floral Dress
- Regular price
- $ 58.00
- Regular price
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- Sale price
- $ 58.00
- Unit price
- / per
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Ralph Sweater
- Regular price
- $ 48.00
- Regular price
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- Sale price
- $ 48.00
- Unit price
- / per
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Hammond Polo Sweater
- Regular price
- $ 89.00
- Regular price
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- Sale price
- $ 89.00
- Unit price
- / per
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Bradley Denim Pant Vintage Indigo
- Regular price
- $ 119.00
- Regular price
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- Sale price
- $ 119.00
- Unit price
- / per
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Bradley Denim Pant Faded Indigo
- Regular price
- $ 119.00
- Regular price
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- Sale price
- $ 119.00
- Unit price
- / per
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Dante Barra Tropic Pant
- Regular price
- $ 89.00
- Regular price
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- Sale price
- $ 89.00
- Unit price
- / per
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Mia Loose Wide Leg Denim Pant Worn Indigo
- Regular price
- $ 129.00
- Regular price
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- Sale price
- $ 129.00
- Unit price
- / per
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Mia Loose Wide Leg Denim Pant Light Vintage Indigo
- Regular price
- $ 129.00
- Regular price
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- Sale price
- $ 129.00
- Unit price
- / per
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Ruby Mini Dress
- Regular price
- $ 64.00
- Regular price
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- Sale price
- $ 64.00
- Unit price
- / per
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Clara Mini Dress
- Regular price
- $ 72.00
- Regular price
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- Sale price
- $ 72.00
- Unit price
- / per
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Bradley Bubble Sleeve Mini Dress
- Regular price
- $ 80.00
- Regular price
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- Sale price
- $ 80.00
- Unit price
- / per
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York Cinched Top
- Regular price
- $ 52.00
- Regular price
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- Sale price
- $ 52.00
- Unit price
- / per
New for Men
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Onward Reserve Brock Bowers S/S T-Shirt
- Regular price
- $ 48.00
- Regular price
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- Sale price
- $ 48.00
- Unit price
- / per
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Onward Reserve Postcard Tee - Washed Blue
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Onward Reserve Atlanta Braves Truist Park S/S T-Shirt - Washed Blue
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Onward Reserve Cologne
- Regular price
- $ 75.00
- Regular price
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- Sale price
- $ 75.00
- Unit price
- / per
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Onward Reserve Waffle House Vintage Store S/S T-Shirt - Washed Red
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Onward Reserve Braswell Vest
- Regular price
- $ 155.00
- Regular price
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- Sale price
- $ 155.00
- Unit price
- / per
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Onward Reserve Luxury Bar Soap - Bourbon Vanilla
- Regular price
- $ 20.00
- Regular price
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- Sale price
- $ 20.00
- Unit price
- / per
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Onward Reserve Braswell Jacket
- Regular price
- $ 185.00
- Regular price
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- Sale price
- $ 185.00
- Unit price
- / per
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Men’s Burlebo Performance Hoodie - Classic Deer Camo
- Regular price
- $ 59.00
- Regular price
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- Sale price
- $ 59.00
- Unit price
- / per
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Onward Reserve Lewis UGA #1 S/S Tee
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Genteal Fall ‘24 Clubhouse Performance Polo
- Regular price
- $ 99.00
- Regular price
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- Sale price
- $ 99.00
- Unit price
- / per
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Men’s Burlebo Performance Hoodie - Black Camo
- Regular price
- $ 59.00
- Regular price
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- Sale price
- $ 59.00
- Unit price
- / per
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SoClo Glory Glory S/S T-Shirt - Grey
- Regular price
- $ 40.00
- Regular price
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- Sale price
- $ 40.00
- Unit price
- / per
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Onward Reserve Patrick Lewis UGA S/S T-Shirt - Washed Red
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per
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Onward Reserve Hairy Dawg by Sedrick Pran Granger S/S T-Shirt
- Regular price
- $ 48.00
- Regular price
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- Sale price
- $ 48.00
- Unit price
- / per
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Onward Reserve Luxury Bar Soap - Mezcal Lime
- Regular price
- $ 20.00
- Regular price
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- Sale price
- $ 20.00
- Unit price
- / per
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SoClo Glory Glory S/S T-Shirt - Black Pepper
- Regular price
- $ 40.00
- Regular price
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- Sale price
- $ 40.00
- Unit price
- / per
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Men’s Burlebo Performance Hoodie - Retro Duck Camo
- Regular price
- $ 59.00
- Regular price
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- Sale price
- $ 59.00
- Unit price
- / per
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Onward Reserve Lewis Stanford Stadium S/S Tee
- Regular price
- $ 45.00
- Regular price
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- Sale price
- $ 45.00
- Unit price
- / per


Hey friends! We are Bryan and Karissa Willis, owners of Southern Clothiers in Valdosta, GA where we have proudly served our community since 2013.
It all started in a boutique. Bryan and I met at a boutique where I was working through a mutual friend. At the time, he was working for a big box retail company and I was in my last year towards obtaining a degree in biology...